You don’t find high end portrait clients you create them

I live in a low income city (Peterborough in the UK). So I know better than most that high end portrait photography clients don’t often fall in your lap. It’s very rare for someone to contact me and say… “Hi Dan, I’d like 2 or 3 big framed portraits of my family, plus a bunch […]


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Cruel ways photographers torture themselves

The phrase ‘tortured artist’ is a popular stereotype and it definitely applies to photographers. Most of us are riddled with self doubt, but the torment doesn’t end there. Photographers don’t tend to fall out of love with photography, they fall out of love with the mental anguish that comes with the job. In this post […]


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Get a client tomorrow with my new favourite photography marketing technique

There’s a little known marketing idea that has been going around in the photography industry for a long time. I’d never tried it because the results I was hearing about didn’t get me excited. However, my friend Andrew Hellmich from Photobiz Exposed persuaded me to try it. Why? Because the results he and his fellow […]


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How to clone your best clients

I’ve got something special for you today, but first, an introduction. I don’t know if you know Heidi Thompson, but she is a wedding business & marketing strategist, founder of Evolve Your Wedding Business, and a friend of mine. In fact she used to live just a few miles from me. She has spent the […]


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21 reasons most photographers fail to go full time

Around 85% of photographers fail to make it through their third year and even fewer ever make it to full time photography. There are many reasons photographers fail to go full time, but I think the first 3 reasons on this list are the most common. We spend around 40 hours a week working. That’s […]


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Do you have the sharpest axe in the forest?

In the immortal words of Monty Python, “And now for something completely different.” This post is a little parable to help you take a smarter look at your photography business and ask yourself some important questions… CHOP, CHOP, CHOP went the axe of the champion woodcutter as he successfully felled another tree.  He was defending […]


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How I got 43 baby photography enquiries in one week with Facebook

Facebook taunts photographers like a spiteful child dangling a steak above a puppy’s nose. If you feel like that frustrated puppy, then I’d like to turn you into a smiling alligator! Most photographers do one of two things with Facebook. They post a pretty photograph and ask people to visit their website. That’s too vague, […]


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52 tasks to help you become a full time photographer in a year

If you’re already a decent photographer than becoming a full time photographer in a year is achievable. Not easy, but achievable. There are so many things you need to think about that it can be overwhelming. It’s easy to get paralysed with indecision and confusion. So, we’ve laid out 52 things for you to work […]


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How to differentiate your photography business

What’s the question every prospect is too polite to ask…. …Why should I choose you? If you don’t know how to differentiate your photography business then the only thing that separates you from the competition is price. And if you’re competing on price in the photography industry then you’re competing with free. So you’re basically […]


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How to be a full time wedding and portrait photographer

When I had a ‘proper job’ I’d sit there every Sunday night dreading the coming week. Well, now it’s the New Year it’s like the mother of all Sunday nights. We assess our life. Our relationships, our financial status, our happiness, and of course our job. If you’ve dreamt of being a full time portrait […]


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