Episode 026 – The best way to run a family photography business

There are many successful family photographers in the world and they run their businesses in a multitude of different ways. Over the years you can tailor your approach but I feel the best way to run a family photography business is to do an in-person design consultation and to do in-person sales. A design consultation […]

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Episode 025 – A template for writing website ‘About pages’ for photographers

Most photographers aren’t great at writing and in particular they struggle with writing about themselves. This makes it particularly hard to write an website About page! However, About pages are important because when people hire a photographer they’re generally hiring YOU specifically, so they want to be confident they’re going to like and trust you. […]

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Episode 024 – The importance of staying focused for photographers

One of the reasons photographers struggle to get the success they want is that they’re too scatter-gun and not focused enough. There are so many things photographers need to do that it can be hard. One minute you’re a photographer, then you’re a marketer, then you’re changing your pricing, then you need to do selling […]

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Episode 023 – The journey to full time wedding photography

In this podcast episode I’ll be interviewing Tom Jeavons who’s a talented wedding photographer from Kent who has just made the leap to full time photography a month ago! I feel it’s important to hear how a wedding photographer recently managed to go full time because it’s easier to relate to someone who’s only a […]

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Episode 022 – How to write about your wedding photography

It’s hard to do the marketing for your wedding photography if you’re not good at writing. But what do you do if you’re not a good writer? Yes, you can do face-to-face networking, but you still need to write effectively on your website and within your social media. In this episode I assess wedding photography […]

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Episode 021 – How to be different from other photographers

My old mentor (Charles Lewis) used to say “If you’re the same as all the other photographers then the only thing that differentiates you is price”. In this podcast episode I explain how to be different from other photographers. That includes thinking differently and doing things differently from other photographers. For example, in the intro […]

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Episode 020 – How to promote your photography business

How to promote your photography business One of the hardest things to do in photography is to get the phone ringing and the email rattling. In this episode we chat about  how you can promote your photography business. There’s an update on how Jae is getting on with a Facebook promotion I created with her […]

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Episode 019 – Branding tips for photographers from Anna Pumer

I’m very excited about today’s episode because I’ll be interviewing Anna Pumer who’s a sorceress when it comes to photography branding and she’s a jolly soul as well. If you’re not getting enough of the right kind of enquiries then your branding is usually the first place you should look. After all, if your website […]

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Episode 018 – Effective Facebook adverts for photographers

One of the hardest things to do as a family photographer is to create effective Facebook adverts and promotions. In this podcast episode we continue on from last week’s discussion on how to structure a Facebook advert. Get Pro Photo Club members have access to an entire video course on exactly how to create every […]

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Episode 017 – Sales and marketing for documentary family photographers

In this episode we dig deeper into sales and marketing techniques and how they relate to Jae’s documentary style of family photography. We bounce around the following straplines for Jae’s business: Jae’s idea was ‘Naturally thoughtful’ and my list was: Your life’s story Real life photography Jae Marie – photographic storyteller Your life brought to […]

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