It’s that time of year when we take stock of our life and think up some arbitrary resolution that we hope will make the new year better than the last.
Maybe you have promised yourself to ‘take more photos’, or to set aside one or two days a week for photography?
Perhaps you’ve decided that this will be the year you become a full time photographer.
The trouble is these resolutions are too vague.
Also, becoming a full time photographer is a huge project. It’s hard to figure out how you’ll ever do it without splitting it up into smaller, measurable and achievable tasks.
It would be easy to commit to contacting one potential business alliance per week. Even if just 1 in 5 agreed that would still be 10 businesses recommending you!
What would that mean for your business?
How about another idea?
Perhaps you like to write.
How about writing one blog post every week. That’s 52 blog posts that will help you skyrocket up the Google rankings. Because my photography website ranks well on Google it brings me roughly one enquiry every single day. That’s worth tens of thousands of pounds a year (assuming your website does a decent job of converting visitors into enquiries).
Both of these resolutions are simple, easy to measure and very achievable.
When you’re laser focused like this you can achieve great things. Don’t spread yourself too thin.
Do one thing really well and then as you start to see good results you can move onto the next thing.
Now my website is well ranked it doesn’t take much effort to keep it there so I have more time to focus on other areas of marketing now.
Again, focus is the key. Don’t try and do everything at once.
Learn from Benjamin Franklin
Benjamin Franklin had 13 virtues that he considered important. He would focus on perfecting a different virtue each week.
You can do the same with your calendar year.
Pick one thing to focus on each month…
Focus on business alliances another month.
Perfect your Facebook PPC advertising campaigns throughout another month.
Spend a month discovering how selling (in the right way) will have your clients loving, respecting and paying you more.
By the end of the year you’ll have transformed 12 areas of your business.
The compounding affect of 12 major business improvements is astronomical.
Sit down and think about the areas you need to focus on and then assign a month to each one. Then (and this is IMPORTANT), make sure you put them on your mobile phone calendar with an alert.
If it’s not in your calendar you won’t remember.
May I suggest what you should do this month?
I passionately believe every photographer should have a mentor. Whether you choose our membership site or someone else’s, it’s the quickest way to success.
Why flap around lost and frustrated when someone else can tell you exactly what to do in your specific situation?
Think of lawyers, builder’s apprentices, mechanics, plumbers and even soldiers. They all have mentors guiding them.
Compare that to trying to learn how to be a mechanic by only reading blog posts!
It’s too overwhelming. That’s the reason 85% of photographers give up in the first 3 years.
However, when you’re part of a photography membership site like ours you get help every step of the way. We don’t just give you the pieces of the puzzle, we help you fit them together. You can ask questions and get feedback on what you’re doing.
This means you’re getting specific help for your specific situation (unlike with blog posts).
We’d love to help you make this year the one where everything comes together for you. The one where you can finally say…
“I’m finally making a great living doing something I love.”This year is my year! I will become a successful full time photographer yet! Click To Tweet
You can cancel any time and there are no contracts. What have you got to lose?